September 8, 2022
New Logo to Reinforce the Distinctiveness of the Requis Brand
Requis has created a new logo to reflect the evolution of our growing company as it enters its fourth year since its formation while maintaining our position as the marketplace leader.
Our Enterprise Cloud-Based Platform provides value to procurement, circular economy services, and supply chain leaders through our digital solutions in a secure and transparent environment.
Our mission of bringing ease and transparency to the procurement and circularity industries was the reason for rebranding. To achieve this goal, we deconstructed the symbol while introducing a new color showcasing our diverse, collaborative company. The R in the logo has a solid connection to the supply chain, and if you separate the top from the bottom, you will notice a V on top of an N for Value Network, which Requis aspires to achieve in the capital industries.
By digitizing and automating processes, supply chain and procurement professionals, contractors, suppliers, and project managers can execute project procurement more efficiently. Transparency of bids and accurate inventory data will improve communication with suppliers, contractors, and project managers, thereby increasing ROI.
Why The Color Change?
We introduced a new color to provide a strong visual link to our existing brand identity of grey and green. The inclusion of a brighter color adds to the representation of these core colors to reinforce the distinctiveness of the Requis brand, which reflects empowerment, balance, diversity, and transparency.
Magenta is added to the primary palette to serve as our brand’s corporate colors for print and electronic applications. We also chose this color to show our company’s diversity, a value we support through the platform.
Moving Forward
As we embark on this exciting new chapter of growing and impacting supply chains, we are repositioning ourselves as a modern, centralized cloud platform. We enable seamless procurement while ensuring transparency, innovation, and simplicity. We are constantly addressing the challenges of our project and supply-chain managers and want to stay at the forefront of our audience.
“This rebrand had to strike the balance of value and our core belief of bringing ease, transparency, and balance to the procurement world. As Requis embarks on a new chapter of growth, we will continue to create an end-to-end platform that will handle every part of your supply chain journey,” stated Robin Dupre, Digital Field Marketing Manager.
About the Author
Vincenzo Nici
Vincenzo is our director of platform management. He has extensive experience in supply chain, platform management, strategy and marketing across the resources, energy, construction and engineering sectors.