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EPISODE 57
On EP 057 Richard talks with Circular Economy Author, Speaker, Advisor, and Coach – Catherine Weetman – about:
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00:00:02 : Catherine’s background.
00:03:03 : How did you get into sustainability?
00:07:58 : Why experts are often resistant to new ideas or ideas.
00:14:36 : Circularity in the global supply chain.
00:19:10 : Unintended consequences of circular models.
00:24:31 : Apple’s intention to become a circular company, but can’t do an awful lot more.
00:29:29 : Return on product is the ratio of virgin to non-virgin materials.
00:36:09 : The story of how the automotive industry popularized the concept of circularity.
00:41:12 : Selling refurbished computers and other products.
00:47:26 : Where do you see circularity in the conversation going?
00:52:59 : What’s happening in the world of circular business.
00:59:48 : The importance of open innovation in the industry.
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